C Spot Run Entertainment Signs Web sales Contract with Infomercial.TV, Inc. for ‘Mold Chek’ Home Testing Kit

VENICE, CA October 22 2003-– C Spot Run Entertainment, a Los Angeles, California based full service Direct Response Television (DRTV) company, has signed a contract authorizing Infomercial.TV, Inc. to resell Health Chek’s premier product, ‘Mold Chek’ which was nominated for “Best Short Form Product” at the 2003 ERA’s Awards Show in September. The Mold Chek sampling device provides a simple, consumer-friendly method for collecting a dust sample from any location for analysis at Health Chek's fully accredited laboratory. This product is a key component of the rapidly growing home health-testing market segment. C Spot Run will pay Infomercial.TV on a performance basis, with no fees paid to initiate the relationship.

Wendi Cooper, CEO of C Spot Run Entertainment states, “I’m always looking for ways to expand exposure cost effectively while leveraging existing awareness for my clients – Infomercial.TV truly has a simple and cost effective venue that doesn’t take time consuming set up and administrative support or special attention. For me, it was as easy as 1-2-3! ‘Mold Chek’ is the perfect product to launch our relationship and test the venue for future products. We are hoping that the incremental web-based-sales through Infomercial.TV’s efforts will significantly enhance our Client’s profitability”.

Infomercials represent a growing sales medium for a wide variety of products. Web-based sales of these products are predicted to rise dramatically over the next few years, compared with orders taken via telemarketers on traditional 800 numbers. Infomercials provide the opportunity to highlight product features and benefits in ways not possible with 30 or 60 second advertisements. Through repeated showing of an infomercial, product sales continue at a highly profitable rate over long periods of time. Obtaining a greater percentage of orders over the web means decreased costs per order for infomercial advertisers, and increased opportunities for organizations such as Infomercial.TV, Inc.

August Kleimo, CEO of Infomercial.TV states, "Home Health represents a new and high growth product area. We are very pleased to have ‘Mold Chek’ in our product line. We’re also happy to have C Spot Run Productions, LLC recognize the value we deliver to infomercial advertisers. We deliver promotional synergy for infomercial product owners."

C Spot Run Entertainment is a full service DRTV marketing company that utilizes clever product positioning by integrating creative tactics with intelligent market penetration. C Spot Run offers everything from Production, Campaign Management, Live Shopping Placement to Original Music Composition. Contact – Wendi Cooper, CEO, 310-322-9380 x 14 or email: info@cspotrun.com

Infomercial.TV, Inc. is a full service web-based marketing and sales organization providing a variety of web-based promotional vehicles combining many years of technical expertise with industry experience. Infomercial.TV now represents over 14,000 different products on its shopping website http://shop.infomercial.tv.




This article courtesy of http://theasseenontvsite.com.
You may freely reprint this article on your website or in
your newsletter provided this courtesy notice and the author
name and URL remain intact.

Submit Your Article